Ready for the Consumer of Tomorrow?
The Sydney International Spa & Beauty Expo is proud to present the first edition of Business Leaders Summit - designed exclusively for Owners, Managers and Directors determined to be a step ahead.
This full day summit provides a high profile agenda of keynote speakers, with learnings relevant for all sectors of the beauty industry: Spa, Medi-Beauty, Anti-Aging and Wellness as well as Makeup, Nail, Grooming and associated businesses. We believe there are four pillars of success in the industry:
1.Services Menu & Delivery
2.Leadership & Staffing
This year we will approach the first three pillars in view of how businesses can prepare and equip themselves with the necessary tools to satisfy the future consumer. Our speakers have been selected for their expertise and will share their strategic insights so you can excel in tomorrow’s market.
Host: Narelle Hooper – Editor of Boss Magazine, Australian Financial Review
Inspirational Keynote: Mike Walsh
Setting the Scene - The Consumer of Tomorrow
Mike will prepare you for coming innovations and empower you with knowledge of consumer trends on the verge of hitting critical mass, and how you can translate these insights into usable business strategies. Mike Walsh is the CEO of innovation research lab Tomorrow and an international authority and keynote speaker on the digital future and emerging markets, constantly travelling the world to expand his discoveries and consulting to large corporations.
Services Menu & Delivery Kirien Withers
Evolve to Meet the Future Now
What are your best strategies? All-in-one integration or specialisation? Bulk client service? Medical, wellness and wholistic - why and which services? Known as the Spa Guru, Kirien will deliver business models for profitability and security in the future business landscape. Kirien is considered a key shaper of the beauty, spa and wellness industry. She is a motivational speaker and futurist, initiator and founder of numerous industry initiatives including the Professional Beauty and Spa Australasia magazines, and a consultant for the industry at all levels.
Services Menu & Delivery: Melinda O’Rourke
The Luxe Experience
What are the factors that determine discretionary spending and how do you create the perception of real value? Melinda will share with you the key success factors of a luxury purchase, what customers are willing to pay for and how the luxury iconic brands she works with achieve this. Melinda O’Rourke is the Director of MO Luxury, a management firm specialising in luxury brands. Previously Melinda was Country Manager of PRADA AUS & NZ, and Country Manager Chanel Fashion & Jewellery, AUS & NZ.
Leadership & Staffing: Naomi Simson
Employees are the New Customer
Inspiring a team to be your greatest advocates is the key to Naomi’s message. She will illuminate how you build a culture of happiness, recognition and a team aligned with your business vision and engage diverse generations of employees. Naomi launched experiential gift retailer Red Balloon in 2001 to encourage people to give the gift of an “experience” rather than more “stuff”. Her team has voted it as one of the top ten Great Places to Work in Australia and Naomi has received accolades such as winning the 2008 National Telstra Business Women’s Awards - Innovation, and 2011 BRW finalist for Entrepreneur of the year.
Marketing: Amanda Stevens
Word of Mouse and Share of Pocket - The New Marketing Landscape
The psychology of purchasing decisions and how consumers refer your business is heavily influenced by technology such as social media and mobile applications. Amanda will present why it is imperative that you have a virtual and mobile presence and will share the latest research so you can thrive and expand in this climate. Amanda is a best-selling author, former Young Australian of the Year and one of the world’s foremost experts on marketing and selling to women. She has shared a stage with Donald Trump, worked with large corporations and has just been announced to speak with Condoleezza Rice.
Interactive Round Table Work Sessions
An interactive workshop, this session will give you a chance to implement and discuss the inspirational input you have received over the course of the day.
Sunday 12 Aug 10.00am – 4:00pm
Price: $490 per person (includes GST, tax deductible)
RSVP: Bookings are essential and places are limited
Inclusions: Your ticket includes entry to the 2012 Sydney International Spa & Beauty Expo plus degustation lunch, morning and afternoon tea.
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